물론 제가 퓨처워커님의 1차 소비자 타켓인 10대가 아닙니다만,
저의 짧은 생각으론 이미 아이폰이 획기적인 디자인이나 UI의 독특함이
한국시장에서 매력을 잃어버렸다는 점이 크지 않을까요?
물론 퓨처워커님의 글을 쓴 2007년 6월 시점에 퓨처워커님이 제시한
전략으로 한국에 도입되었다면 획기적으로 시장의 판세를 바꿔서
한국 모바일 관련 업체들에게 충격을 줬을거란 생각엔 동의합니다.
그러나 애플이 시장을 안정적으로 가져가긴 어렵다고 봅니다.
또 다른 한국업체들이 시장을 빠른 시간내에 잠식해버릴 가능성이 매우 높은게
한국시장 같습니다.
차라리 국내 제조사와 핸드폰 개발을 같이 해보는 전략은 어떨까요?
프라다와 LG처럼,, 짧은 생각을 적어 봤습니다.
참, 지난번 KSIM 강의 잘들었습니다. 참 열정적인 분이시란 느낌을 받았어요.
자주 들려서 좋은 고견을 들을께요!
MVNO란?(위키피디아에서 펌)
A mobile virtual network operator (MVNO) is a company that provides mobile phone service but does not have its own frequency allocation of the radio spectrum, nor does it have all of the infrastructure required to provide mobile telephone service.[1] A company that does have frequency allocation(s) and infrastructure is known simply as a Mobile Network Operator (MNO). MVNOs are roughly equivalent to the "switchless resellers" of the traditional landline telephone market. Switchless resellers buy minutes wholesale from the large long distance companies and retail them to their customers.
An MNO that does not have a frequency spectrum allocation in a particular geographical region may operate as an MVNO in that region. MVNOs can operate using any of the mobile technologies MNOs use, such as Code Division Multiple Access (CDMA), GSM and the Universal Mobile Telecommunications System (UMTS).
The first commercially successful MVNO in the UK was Virgin Mobile UK,[2] launched in the United Kingdom in 1999 and now has over 4 million customers in the UK. Its success was replicated in the US, but ventures in Australia have not been so successful, and failed in Singapore, albeit with a different strategy.
An MVNO's roles and relationship to the MNO vary by market, country and the individual situations of the MNO and MVNO. In general, an MVNO is an entity or company that works independently of the mobile network operator and can set its own pricing structures, subject to the rates agreed with the MNO. Usually, the MVNO does not own any GSM, CDMA or other core mobile network related infrastructure, such as Mobile Switching Centers (MSCs), or a radio access network. Some may own their own Home Location Register, or HLR, which allows more flexibility and ownership of the subscriber's mobile phone number (MSISDN) - in this case, the MVNO appears as a roaming partner to other networks abroad, and as a "network" within its own region. Some MVNOs run their own Billing and Customer Care solutions known as BSS (Business Support Systems). Many use an MVNE.
Posted by 큐베레이